Handcrafted Crochet Accessories & Lifestyle Brand
 

Kuddle Me Up is a cozy lifestyle brand specializing in handmade crochet scarves and blankets that wrap customers in warmth, love, and comfort.

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My Role:
I guided the brand from concept to creation- providing full branding, coaching, and execution. Together, we developed a visual identity and business foundation that reflects authenticity, craftsmanship, and heart.

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Results / Highlights:
The result is a beautifully aligned brand presence that feels as comforting as its products- setting Kuddle Me Up apart in a competitive handmade market.

Restaurant & Lifestyle Brand

Sumthin' Fa Brunch brings community, creativity, and cuisine together in one unforgettable dining experience- blending soulful flavors with a vibrant social atmosphere.

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My Role:
As their premier graphic designer and creative partner, I led the complete brand development from identity and marketing materials to promotions, social visuals, and campaign strategy. Every element was designed to mirror the energy and culture of the brand.

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Results / Highlights:
Sumthin' Fa Brunch has become a go-to name in the local dining scene, recognized for its cohesive branding, consistent marketing presence, and unforgettable vibe- online and in person.

Beauty & Haircare Brand

Shineee by Diamond empowers women to look and feel their best through premium haircare services, products, and education- all built on authenticity and self-expression.

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My Role:
I built the brand from the ground up- complete branding, website, membership platform, and social media strategy. I also supported the launch of her online community and helped establish her business systems for growth.

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Results / Highlights:
The Shineee brand now shines with clarity and confidence, creating consistent engagement and loyalty through an elevated digital presence and clear business structure.

Food & Culinary Brand

Dessert Diaries is the passion project of celebrity chef Tasha Mack- a Netflix food judge and Food Network competition winner known for her decadent desserts and unapologetic creativity in the kitchen.

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My Role:
I developed her full brand identity, designed and built her website, and managed the publishing of multiple cookbooks and product launches. Beyond visuals, I’ve provided ongoing business coaching to help her expand and monetize her growing culinary empire.

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Results / Highlights:
Dessert Diaries now stands as a polished, professional culinary brand with strong digital visibility and a cohesive message that matches Tasha’s star power.

Medical Transportation & Community Service Provider

F. Williams Services is a purpose-driven medical transportation company focused on helping individuals in halfway houses and transitional programs safely commute to work and essential services.

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My Role:
I’ve provided comprehensive business coaching and brand development- from naming and logo creation to strategic positioning and website design and continue to lead their marketing rollout.

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Results / Highlights:
F. Williams Services now operates with a strong, credible identity that positions them for growth through government and nonprofit partnerships.

Homecare & Personal Support Services

Mary Lil Homecare provides compassionate, professional care for seniors and individuals in need of support at home- built on trust, empathy, and reliability.

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My Role:
I support Mary Lil with hands-on business consulting, brand strategy, and marketing development- refining her visual identity, correcting technical issues, and coaching her through operational growth.

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Results / Highlights:
The business now operates more efficiently and confidently, with a stronger brand foundation and clearer communication across all client touchpoints.